Fall Festival Branding

This logo is for the first annual Branson Fall Fest. The festival is to bring tourists to Downtown Branson during the autumn season. In the brief a fall on hallmark channel-esque logo was requested. In the first version downtown’s lamp posts, pumpkins, and leaves were requested. For the second version I simplified down to help with printing and readability. The design features a red maple leaf which is native to the Branson area and keeps with the soft fall colors to keep with the Hallmark channel aesthetic.