Explore Branson Social Campaign

This campaign started as a logo design for a new social media campaign featuring one of Branson Chamber of Commerce’s receptionists, Francie. I was tasked to create a design that captured Francie’s fun and spunky personality. I took inspiration from her signature cat eye glasses. I worked with our videographer to animate the logo for the series intro. As the series grew in popularity, the logo was expanded into a sticker set. Click here to see how this campaign became a influencer event game.